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We combine strategic thinking with a storytelling-led approach to shape how brands present themselves, communicate, and connect.

Brand 
Strategy

Creative strategy and direction define your brand’s purpose, position and tone, then bring it to life with consistent visuals, messaging and personality across every touchpoint. This process clarifies your vision, audience, USPs and voice—turning insight into a coherent plan and creative blueprint that unifies design and communication.

  • Market Research & Competitor Analysis

  • Target Audience Identification & Segmentation

  • Brand Positioning and Differentiation

  • Brand Personality & Tone of Voice

  • Messaging Framework & Slogan Development

  • Creative Direction

creative graphic designer drawing on laptop
brand strategy mockup

Brand 
Identity

Brand identity sets your brand’s visual and verbal DNA. It includes a versatile logo suite, tailored colour palette and typography, and cohesive graphic elements like patterns, icons or submarks. Everything is packaged in clear guidelines that detail how to apply assets consistently effectively across channels, protecting your brand.

  • Logo Suite Design

  • Colour Palette & Typography

  • Iconography, Patterns & Visual Elements

  • Brand Guidelines & Style Guide

  • Imagery & Photography Style

  • Digital Asset Library

orange car in a sunset
a woman working our with a dumbbell
Pitch Ready Brand Identity Cover page mockup

Print and
Physical Collateral

High‑impact physical brand assets your audience can hold or interact with, adding authenticity and trust. From business cards to packaging, exhibition visuals and merchandise, all unified in tone, graphics and layout.

  • Business Cards & Letterheads

  • Brochures & Flyers

  • Corporate Stationery

  • Packaging & Label Design

  • Stickers & Branded Merchandise

  • Event & Exhibition Branding (Banners, Posters, Signage)

  • Promotional Material Templates

Pitch Ready Stationary design mockup
Horizon 2025 report cover
Prima Light Box ad design mockup

Digital and
Online assets

Online brand assets that boost presence, engagement and professionalism across platforms. Includes pitch decks, social media templates, email signatures, web and landing page design—all consistently branded for polish and clarity.

  • Pitch Decks, Proposals & Presentation Templates

  • Social Media Post Templates

  • Social Media Banners & Profile Images

  • Email Signature Design

  • Web Design

  • Landing Pages

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Complus cover Slide from a slide deck design
Prima Multi-Device web design

Packages

Brand Package
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Brand Package

A fully developed brand identity with all the tools you need to stand out, attract customers, and maintain a professional, polished look.

  • Brand Strategy

  • Logo Suite Design

  • Colour Palette & Typography

  • Tone of Voice & Slogan Development

  • Brand Guidelines

  • Icons, Patterns & Graphic Elements

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Branded System Package

Everything in the Brand Package, plus essential marketing materials to help you promote your business confidently:

Brand Package +

  • Business Cards & Letterheads

  • Pitch Decks & Presentation Templates

  • Brochures or Flyers

  • Social Media Templates (Posts + Profile Banners)

  • Email Signature Design

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Brand in Use Package +

This is the full package, including all tools from the System level, plus impactful real‑world applications of your brand:

Brand System Package +

  • Packaging & Label Design

  • Branded Merchandise & Stickers

  • Event & Exhibition Assets (Banners, Posters, Signage)

  • Promotional Material Templates

  • Web Design

  • Additional Collateral by Request (optional add-ons)

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Our Process

  • We start with a deep dive into your business—goals, challenges, audience, and ambition. This helps us align on where your brand is now and what it needs to become.

  • We build a strategic foundation through market research, audience insight, and internal positioning. This sets the direction for both messaging and design.

  • Initial ideas take shape. We explore visual directions, tone of voice, and brand behaviours—reviewing them together to refine the creative direction.

  • We build out the full identity system—logo suite, typography, colour palette, tone of voice, and key assets—ready for real-world use.

  • We apply the brand across essential materials—print, digital, and social—ensuring consistency wherever the brand appears.

  • Final assets are delivered in a structured package. For clients continuing with brand direction, we offer ongoing refinement, guidance, and check-ins as the brand evolves.

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