
Brands
That
Perform
Alisa Salter is a brand design studio that builds identity systems with clarity, structure and emotional weight.
Packages
Brand Package

Brand Package
A fully developed brand identity with all the tools you need to stand out, attract customers, and maintain a professional, polished look.
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Brand Strategy
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Logo Suite Design
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Colour Palette & Typography
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Tone of Voice & Slogan Development
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Brand Guidelines
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Icons, Patterns & Graphic Elements
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Branded System Package
Everything in the Brand Package, plus essential marketing materials to help you promote your business confidently:
Brand Package +
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Business Cards & Letterheads
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Pitch Decks & Presentation Templates
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Brochures or Flyers
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Social Media Templates (Posts + Profile Banners)
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Email Signature Design
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Brand in Use Package +
This is the full package, including all tools from the System level, plus impactful real‑world applications of your brand:
Brand System Package +
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Packaging & Label Design
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Branded Merchandise & Stickers
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Event & Exhibition Assets (Banners, Posters, Signage)
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Promotional Material Templates
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Web Design
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Additional Collateral by Request (optional add-ons)

Alisa Salter founded the studio to bring structure and depth to brand identity—treating it not just as visual design, but as performance. With every project, the aim is to build brands that are clear in expression, consistent in behaviour, and ready to be experienced across any stage they appear on.

Our Process
We start with a deep dive into your business—goals, challenges, audience, and ambition. This helps us align on where your brand is now and what it needs to become.
We build a strategic foundation through market research, audience insight, and internal positioning. This sets the direction for both messaging and design.
Initial ideas take shape. We explore visual directions, tone of voice, and brand behaviours—reviewing them together to refine the creative direction.
We build out the full identity system—logo suite, typography, colour palette, tone of voice, and key assets—ready for real-world use.
We apply the brand across essential materials—print, digital, and social—ensuring consistency wherever the brand appears.
Final assets are delivered in a structured package. For clients continuing with brand direction, we offer ongoing refinement, guidance, and check-ins as the brand evolves.
Our Clients









